Justin Hewelt (PayMedia Consulting Group / UK) – Justin is the Director of PayMedia Consulting Group, a boutique consultancy firm specialising in Pay Television marketing and competitive strategy. PayMedia provides insight into the marketing strategies and working practices of leading Pay TV businesses world-wide, providing case-studies, reviews of pricing & packaging, evaluating new products (PVR, HD, VoD, IPTV) and tracking communication and advertising campaigns across a variety of platforms.
